Both Are Important, According to Patient Surveys
An uncertain economy has caused many people to delay significant purchases, including cosmetic surgery. According to a recent survey by plastic surgeons, more people are delaying facial cosmetic surgery in favor of simple (but less effective) inexpensive cosmetic treatments.
Despite these trends, many of them said they would prefer to have a procedure with long-lasting results. According to the American Society for Aesthetic Plastic Surgery, surveys found:
- Most people would prefer anti-aging treatments with long-lasting results over immediate results.
- Most patients also felt that long-lasting results were more important than cost
- Physicians however, perceived that patients wanted immediate results, and valued cost saving over long-lasting results
- 53 percent of respondents considering facial plastic surgery had been affected by the economy in their decision, and many of the same group chose less expensive options or delayed surgery as a result.
Doctors weren’t surprised to hear that patients are favoring non-surgical treatments, but the “disconnect” between patient preferences and the physician’s perception was a surprise.
“Contrary to physician views, the survey results suggest that even for nonsurgical facial aesthetic options, treatment plans should focus more on longevity than on immediate impact,” said lead author T. Jonathan Kurkjian, MD, of the University of Texas Southwestern Medical Center.
“There is an opportunity here to better communicate with patients, discussing the pros and cons of nonsurgical treatments, particularly longevity of these treatments,” added Foad Nahai, MD, Editor-in-Chief of Aesthetic Surgery Journal.